Articles By: Kim LaCapria

Bauer Radio, Screenreach Team Up With Geo-Targeted Ads For Radio Apps

Bauer Radio, Screenreach Team Up With Geo-Targeted Ads For Radio Apps

Interactive digital media company Screenreach has partnered with Bauer Media to bring geo-targeted ad and editorial content to radio apps, aimed at listeners using smartphones to stream content. Using the Screenreach’s Screach technology, the companies- both UK based- will harness […]

LA Times Web Chief Cites Traffic Surges, Still Lags Behind NYT

LA Times Web Chief Cites Traffic Surges, Still Lags Behind NYT

Amid some rounds of layoffs, the head of the Los Angeles Times’ website insists that the paper’s online strategy is “solid” and “not a fluke.” ComScore indicates traffic to the broadsheet’s website is up 23% over last year, but it hasn’t […]

Analysts, Potential Buyers Weigh In On Hulu Auction

Analysts, Potential Buyers Weigh In On Hulu Auction

As the deadline for initial bids in the Hulu auction draws ever nearer, analysts and potential buyers are weighing in on how the first round of bids might shape up. DirecTv, initially pegged as one of the possible buyers for […]

RIM Jumps on Spotify Bandwagon, Reportedly Looking at Streaming Music Service for BlackBerry

RIM Jumps on Spotify Bandwagon, Reportedly Looking at Streaming Music Service for BlackBerry

With the July launch of music streaming service Spotify, it looks like the newly-available handset streaming functionality portion of the service for iPhone and Android could be kicking off a wave of competition among other providers. Yesterday it was announced […]

The Latest Magazine to Go Digital is… ‘Reader’s Digest?’ Seriously?

The Latest Magazine to Go Digital is… ‘Reader’s Digest?’ Seriously?

This has to be some kind of watershed moment in the current paradigm shift of how periodical content is distributed and consumed by its audience. Reader’s Digest is- and I will try to describe this as charitably as possible- kind of […]

Rhapsody, MetroPCS Announce Partnership

Rhapsody, MetroPCS Announce Partnership

If Spotify is anything to go by, streaming music may finally have gotten a significant foothold in the as-of-yet hard to crack US market. The service arrived to much fanfare and glowing reviews in the US last month after a […]

NBC 10 Integrates Foursquare With Local Reporting

NBC 10 Integrates Foursquare With Local Reporting

Philadelphia newschannel NBC 10 has taken the step of adopting the geo-location app Foursquare in order to integrate with viewers more dynamically. The station has created an account that currently has a few hundred followers, and one reporter per day […]

YouTube, Music Publishers Group Settle Copyright Lawsuit

YouTube, Music Publishers Group Settle Copyright Lawsuit

A legal battle between YouTube and the National Music Publishers Association that began in United States District Court in Manhattan in 2007 over copyright infringement has finally been settled. The suit was brought by the NMPA and several other parties- […]

‘New York Times’ Leans on Twitter During 40-Minute Outage

‘New York Times’ Leans on Twitter During 40-Minute Outage

America’s paper of record went down for an interminable 40-minutes Tuesday night, displaying a 404 error to readers who attempted to access the New York Times’ home page. The old media stalwart used a newer form of technology to address the […]

BBC Worldwide Sells Off Print Mags to Focus on Digital

BBC Worldwide Sells Off Print Mags to Focus on Digital

BBC Worldwide, the public broadcaster’s commercial wing, has agreed to sell its portfolio of magazines to private equity firm Exponent in a deal totaling about $200 million, or about £120 million. Radio Times, olive and Gardens Illustrated were included in the sale, as well […]

MediaNews Group Puts Up Paywalls for 23 Newspapers

MediaNews Group Puts Up Paywalls for 23 Newspapers

Even more newspapers are adopting the New York Times’ paywall structure in the US following the Gray Lady’s adoption of the free-to-paid content scale earlier this year and its moderate success. On Tuesday, 23 newspapers in 11 states began operating under […]

38% of YouTube Visitors Watched Vevo Content in July

38% of YouTube Visitors Watched Vevo Content in July

Analysis of traffic on YouTube in July reveals that music videos are a big driver of visits for the video site, with one provider’s content watched by nearly 40% of visitors last month. Vevo, a joint venture between Sony, Universal […]

Netflix Launches Kids Section For Streaming Video on the Web

Netflix Launches Kids Section For Streaming Video on the Web

Netflix streaming is a really kid (and, let’s face it, parent) friendly feature, allowing children to select and stream a ton of child-friendly content to laptops, iPods and via devices like the Wii. However, littler kids especially could have difficulty […]

Harrod’s Launching Digital Magazine to Grow Retail Ops

Harrod’s Launching Digital Magazine to Grow Retail Ops

One of the larger signs of digital media growth is its adoption by firms outside its realm by companies perceived as more traditional or established. The latest company to aggressively ramp up their digital publishing strategy is British retailer Harrod’s, […]