Archive for category: Hyperlocal

Patch Traffic Triples Year-Over-Year As AOL Continues To Pump In Cash And Expand Reach

Patch Traffic Triples Year-Over-Year As AOL Continues To Pump In Cash And Expand Reach

In 2011 AOL reportedly paid $160 million to get hyperlocal news website Patch.com off the ground and while the company continues to lose money on the project new numbers show tripled traffic year-over-year. According to analytics firm comScore Patch.com overall […]

Metromix Shutters in Seven Markets, Denver and DC Among Casualties

Metromix Shutters in Seven Markets, Denver and DC Among Casualties

Local entertainment site Metromix has converted seven major markets to “Express” versions of the Metromix brand after the concept failed to be profitable for the cities. Atlanta, Cleveland, Denver, Minneapolis, St. Louis, Tampa and Washington DC will be downgraded to […]

Groupon Investigated in the UK Over ‘Exaggerated’ Ad Practices

Groupon Investigated in the UK Over ‘Exaggerated’ Ad Practices

If you avidly use Groupon, there are probably some deals you’ve avoided because they just look way too good to be true. 82% off something not clearly defined. $25 for $50 worth of food at a restaurant notorious for add-ons. […]

Hyperlocal Publishers Launch Trade Group, Meet In Chicago

Hyperlocal Publishers Launch Trade Group, Meet In Chicago

Hyperlocal publishers now have a trade group of their own. The group, announced at the Block by Block conference in Chicago this weekend aims to help publishers gather around common business goals, while offering services that small publishers may not […]

EveryBlock Announces “Mute Users” Button, Creates User Based Editorial Controls

EveryBlock Announces “Mute Users” Button, Creates User Based Editorial Controls

EveryBlock this week launched their “Mute” feature which allows site users to choose what user stories they see on the EveryBlock homepage and in their email. Users simply click on the “mute” button (shown above) when accessing a persons information […]

EveryBlock Publisher Program Launches, Helps Deliver Hyperlocal News Events

EveryBlock Publisher Program Launches, Helps Deliver Hyperlocal News Events

EveryBlock on Tuesday launched the “EveryBlock Publisher Program” which allows website owners to claim their local news sites within the network. Once claimed stories are shared through EveryBlock.com while site users can interact with stories and share their favorites using […]

MenuPages Acquired by Seamless Web For $15M

MenuPages Acquired by Seamless Web For $15M

Seamless, formerly known as SeamlessWeb, has picked up the tab for MenuPages at a price of $15 million. Seamless, created in 1999, was purchased by food service conglomerate ARAMARK in 2006, but gained independence last June. The company purchased MenuPages […]

AOL’s Armstrong Defends Patch But Says Sites Need to Get Profitable

AOL’s Armstrong Defends Patch But Says Sites Need to Get Profitable

AOL CEO Tim Armstrong would like all you media types to lay the hell off all the money-bleeding Patch talk, thank you very much. Armstrong was defensive of his pet property speaking about it recently, underscoring how important the hyperlocal […]

‘iCircular’ Ads on Phones Coming to AP Newspapers

‘iCircular’ Ads on Phones Coming to AP Newspapers

If you’re an early adopter and eschew print, there are probably a few things that you’ve been waiting on to transition over to new media. It’s probably been at least seven years since I’ve purchased my last newspaper, but I […]

Spot.us founder hired by Berkeley J-School to research biz models

Spot.us founder hired by Berkeley J-School to research biz models

It seems that the Berkeley Graduate School of Journalism wants to get a better handle on what makes for a successful online business model and have hired the founder of Spot.us, David Cohn, to do some research on the matter. […]

Arianna Huffington Launches HuffPo DC

Arianna Huffington Launches HuffPo DC

Yesterday, Huffington Post head Arianna Huffington announced in a blog post that the site was adding a local Washington DC edition of the blog. HuffPo has been expanding into a variety of verticals lately, including channels for the black community, […]

Google Targets Yelp, OpenTable With Zagat Purchase

Google Targets Yelp, OpenTable With Zagat Purchase

Until the web came along and popularized local restaurant review outfits like Yelp and OpenTable, Zagat was the source for finding out whether an unexplored establishment might or might not have been worth the trip. But Zagat’s transition to a market […]

#Instacane: The Day Instagram Started Mattering For Hyperlocal News

#Instacane: The Day Instagram Started Mattering For Hyperlocal News

I love Instagram, I love the ease at which photos can be uploaded, I love the sleek interface the program offers, I love that sharing and tagging photos is friendly on my iPhone, but I honestly never thought of Instagram […]

Watershed Post Uses Hyperlocal Connections To Coordinate New York Relief Efforts

Watershed Post Uses Hyperlocal Connections To Coordinate New York Relief Efforts

The catskills region of upstate New York was hit hard by Hurricane Irene and in the wake of that regions misfortune hyperlocal news website Watershed Post is helping coordinate relief efforts while trying to connect stranded citizens. Watershed specifically covers the bucolic […]