The iPhone app known as PostSecret has been pulled from the Apple App Store just three months after it debuted. The program allowed users to anonymously post secrets, discover other users thoughts and react to submissions.
According to app creator Frank Warren while 99% of the material on the site was in the spirit of the application a small group of users decided to show abusive, pornographic and threatening material which led to user, local law enforcement and FBI complaints.
In a company blog post Warren wrote:
“Bad content caused users to complain to me, Apple and the FBI … I was contacted by law enforcement about bad content on the App. Threats were made against users, moderators and my family. As much as we tried, we were unable to maintain a bully-free environment. Weeks ago I had to remove the App from my daughter’s phone.”
When speaking about the difficulty in moderating secrets Warren wrote:
“Unfortunately, the scale of secrets was so large that even 1% of bad content was overwhelming for our dedicated team of volunteer moderators who worked 24 hours a day 7 days a week removing content.”
In the meantime the company’s blog which receives 4.1 million unique visitors will remain open and active.
Here’s the original promo video for PostSecret:
Do you think PostSecret being pulled from the App Store was the right decision to make?