Content|September 13, 2011| Author: Duncan Riley|Tags:

Yahoo May Sell Right Media

Yahoo is rumored to be considering selling Right Media, the ad marketplace it acquired for $680 million in 2007.

According to a report at Business Insider, the sale may occur as “[It] doesn’t seem Yahoo wants to be a tech company anymore.”

Potential buyers include IBM and Microsoft.

Right Media operates the Right Media Exchange (RMX), a marketplace that enables advertisers, publishers, and ad networks to trade digital media.