Post Tagged with: "Specific Media"

MySpace’s Planned Relaunch Scaled Back, Put Off

MySpace’s Planned Relaunch Scaled Back, Put Off

When buzz began surrounding the re-jigger of MySpace, perhaps as a Spotify or iTunes competitor, the fate of the nearly-dead site inspired a bit of skeptical intrigue among people who follow such things. MySpace has been a punchline perhaps for […]

Specific Media Launches Video Testing Tool For Creative Media

Specific Media Launches Video Testing Tool For Creative Media

Specific Media on Tuesday announced that they are offering a video version of their popular creative campaign testing technology which utilizes eye-tracking to optimize campaigns. The company’s popular creative program uses a 360-strong panel to test variations of creative campaigns […]

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