Netflix has officially ditched plans to spin-off their DVD-by-mail service into a new platform called Qwikster. Netflix CEO Reed Hastings made the announcement on Monday while stating: “It is clear that for many of our members two websites would make […]
![[Strange] Did Netflix Intentionally Botch Qwikster Spin-Off?](http://www.medacity.com/wp-content/themes/cadabrapress/scripts/timthumb.php?src=http://images.medacity.com/wp-content/uploads/2011/09/netflix-cablevision-300x166.jpg&w=&h=&zc=1)
You know the handling of your product launch was mishandled when Marketwatch suggests the timing and the way it was managed was an intentional mishandling to kill off a segment of your market. Was Netflix’s introduction of Qwikster so bad that […]
Here is a simple fact of life – people are selfish and don’t like change. Here’s another simple fact – tech pundits live in a rarefied world that leads them to believe that everyone one in the world sees and uses technology just as […]
Even before the announcement (very) early yesterday from Netflix CEO Reed Hastings that the unpopular decision to raise rates as much as 60% on joint physical and streaming media customers was being re-framed as a company split, speculation was that […]
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