Articles By: Steven Hodson

So much for the tablet being the savior of “pay-to-read” news

So much for the tablet being the savior of “pay-to-read” news

When the iPad was first rumored to be launching news media companies were all failing over themselves to rush out and get apps made for the new platform because they were being told that this was how they could start making money, […]

Gartner says that by 2015 more than 50% of online sales will be mobile

Gartner says that by 2015 more than 50% of online sales will be mobile

Mobile is big and getting bigger everyday if the numbers being bandied about concerning the incredible number of smartphones being activated every day are any indication. Along with that will obviously be our increased mobile consumption of content and searching for “stuff” which Gartner […]

All that Twitter talk might actually mean real numbers for Brands

All that Twitter talk might actually mean real numbers for Brands

When it comes to marketing in this new media and social world Twitter is usually held up as the main force behind connecting with consumers and getting them to identify with brands. The question has been raised on more than […]

AOL to go after Pandora by only showing half the ads

AOL to go after Pandora by only showing half the ads

Music has always been big business but with the popularity of services like Pandora, Spotify, MOG, and any number of other music streaming services the competition is a lot tougher than it use to be. Perennial web giant wannabe AOL […]

Ford VP to deliver this year’s BlogWorld & New Media Expo keynote

Ford VP to deliver this year’s BlogWorld & New Media Expo keynote

BlogWorld definitely isn’t above trying new and different things and this year’s Expo is no different as they just announced that Jim Farley, Ford Group Vice President, will be delivering this year’s keynote. Farley is vice president for global marketing, […]

Demand Media changes make it harder for 75% of its writers to earn a living

Demand Media changes make it harder for 75% of its writers to earn a living

Demand Media, for better or worse, is always looking for ways to increase the quality of the content that gets pumped through their system, and their newest effort is making more than a few of their writers a little angry. […]

Print and online news – is like – Coke and Sprite .. different animals

Print and online news – is like – Coke and Sprite .. different animals

I can understand, sometimes, the reluctance of old media to jump into the new media world with both feet but sometimes you come across statements that make you wonder if some of these old media dinosaurs even have a clue. […]

Wikileaks has not, and will not, change the news media says editor

Wikileaks has not, and will not, change the news media says editor

Wikileaks has, since almost its inception, been held up as some standard of how news will be delivered, and discovered. Far from it says Tom Kent, Standards Editor and Deputy Managing Editor with Associated Press, pointing to the  famous Pentagon […]

Upcoming Mega Social Media Event to host some big names

Upcoming Mega Social Media Event to host some big names

It looks like BlogWorld and New Media Expo will be joining forces once again this years with what they are billing as a mega social media event in Los Angeles on November of this year. The line up of speakers […]

Tablets returning better click-throughs than its PC cousin

Tablets returning better click-throughs than its PC cousin

According to a new report out from Marin Software’s Paid Search Quarterly Benchmarking Report click through rates on paid-search ads is better on tablets than what they are on PCs. The results of the report come from 800 advertisers and […]

One of the secrets to Demand Media’s success? Fast payment to freelancers

One of the secrets to Demand Media’s success? Fast payment to freelancers

It seems that one of the more overlooked reasons for success is super prompt payments to those people working for you, and that apparently says a lot for Demand Media and their freelance writers. The folks at Demand Media felt […]

Netflix signs deal with DreamWorks

Netflix signs deal with DreamWorks

It’s been a few rough weeks for Netflix given the uproar following its announcement to split the DVD business off to a separate company and let’s not forget the decision by Starz to not renew their deal with Netflix. Then […]

That Netflix ‘killer’ from Dish Networks? Not so much.

That Netflix ‘killer’ from Dish Networks? Not so much.

For the past week or so there had been a persistent rumor that Dish Networks, in tandem with its Blockbuster acquisition, had smelled blood in the water following some missteps by Netflix and decided it was time to launch their […]

Netflix makes a smart move and nobody gets it

Netflix makes a smart move and nobody gets it

Here is a simple fact of life – people are selfish and don’t like change. Here’s another simple fact – tech pundits live in a rarefied world that leads them to believe that everyone one in the world sees and uses technology just as […]